Yield Management in the Railroad Industry – Supporting Supply Chain Partnerships
Post by Jason Kuehn
On November 14th, I had the opportunity to make a presentation at the annual INFORMS Meeting in Charlotte, NC. Attached is an updated version of my presentation, in which I tried to further flesh out and make more concrete, what types of business issues we might consider in Yield Management and how we might approach them. There are two concepts presented:
- The application of yield management to capital investment decisions to manage a portfolio of business through a constrained asset, and
- A review of the impact of variability in supply chains and how that variability needs to be understood and managed, but likely not using the ‘traditional’ approaches to yield management which have been widely used in the travel and hospitality industries, but instead more of an approach of understanding the costs and value of accommodating variability and charging for it
These issues require a considerable amount of data through the coordination of commercial as well as operational information into a single view. These ‘big data’ problems were the subject of a paper written by me and Oliver Wyman’s Dave Hunt, and published in the fall 2011 issue of the INFORMS Railway Application Newsletter (see page 12). Oliver Wyman is currently working on tool sets to manage ‘big data’ problems at railroads. Stay tuned for future updates.







